Coach with evidence, not gut feel.
Better one-to-ones, fairer calls.
A read on each rep.
A clear diagnostic for every person on your team, grounded in what they actually said, not your impression of their last deal.
Coaching prompts.
Specific things to work on with each rep, with the moments that show why. Walk into a one-to-one with evidence, not a gut feel.
Who's ready to promote.
See who is stretching, who is coasting, and who is ready for the next role, on the same basis for everyone.
A plan for every rep.
Tom is your grittiest rep and acts on feedback fast. But discovery is shallow, he pitches before he diagnoses. Fix that and his close rate moves.
Strong communicator, quick on her feet, lighter on grit. Worth probing how she handles a bad stretch before you make an offer.
Assess, monitor, certify.
Managers, coaches and leaders assess their reps, track them over time, and certify when they hit the bar. meritt issues a credential the rep can post to LinkedIn, proof of the behaviours and the skills, verified by you.
Read where each rep is, strong, some or none, on the behaviours and the skills the role needs.
Track them over time. Re-assess and watch the reads move as they develop.
When a rep hits the bar, issue a credential they can post straight to LinkedIn. Verified by you.
VerifiedThe assessments your reps take.
Every read is grounded in a role-specific assessment, scored on what the rep actually did.
SDR assessment: the Quota.ai case study.
A 22-minute voice conversation across five segments inside a real Series A scenario. It tests the craft of the SDR job, not whether they can recite a sales book.
Read more →
AE assessment: the mid-market case study.
An 18-minute voice conversation for a mid-market AE. It tests how deep their discovery goes, not whether they know the words.
Read more →Coach more, guess less, every cycle.
The more your reps test, the more meritt learns what good looks like on your team. So your reads get sharper, your one-to-ones get more targeted, and you spend less time guessing what to work on.
Every test adds signal.
Each assessment is more labelled evidence of what good looks like, for the role and for your business.
The model learns.
meritt learns which behaviours and skills actually predict who ramps and who closes, and tunes the benchmarks.
The next read is sharper.
The more you test, the sharper every read, the better the shortlist, and the more it knows your bar.
Frequently asked.
How do I coach my reps with evidence?
Every rep gets a diagnostic backed by what they actually said, with the quote and the moment. You walk into a one-to-one with proof, not an opinion they can argue with.
How do I know who is ready to promote?
meritt reads every rep on the same basis, so you can see who is stretching, who is coasting and who is ready for the next role, fairly.
Does meritt give a score?
No. Each read is strong, some or none, each backed by a citation. No number to hide behind.
Browse the assessments.
See the role-specific assessments your reps and candidates take.
See our tests